Who we are and why we do this
That’s Venice! comes as part of a project that aims to propose a new way of writing a travel guide. This virtual journey in the heart of Venice, in fact, is actually something different than the classic approach to an important city of art. That’s Venice! in fact, not only suggests a list of things to see, the description of the palaces, churches, museums and peculiarities of this city, but also provides, for each of them, a detail, a curiosity, a story that makes them more earthly, considering that due to their artistic beauty they can only be qualified as divine.
Because Venice is heavenly. For its sensuality, for that unique way of being in the world, through the centuries and history with a boldness that makes it almost unlikable. How can there be a city of such artistic and monumental beauty with foundations consisting of swamps and poles planted in a lagoon? How can a conglomeration of buildings keep standing if it’s continually threatened by water, one of Nature’s most devastating forces? Fire goes out, Earth contains itself, you can shelter from the Air. But Water… water weaves, always finds the shortest way, it digs and corrodes day after day, water is inescapable.
But Venice seems to ignore the unremitting movement of water: it has its problems, addresses them and tries to solve them, but it always stands strong and placid. Actually, it’s always in seek of new spaces in the middle of the sea and the lagoon: land reclamation never stops, as well as the construction of new artificial islands. It’s a race against time and the elements, that Venice seems to win even when it loses. Because in the end, since when does a city that is periodically flooded by water, in the streets, shops and homes, turn this cataclysm into tourism marketing? Indeed, despite the inconvenience, tourists visiting Venice are very happy to walk around St. Mark’s Square when it’s completely flooded as they take pictures and post them immediately on Twitter, Facebook, Instagram, and any other social network.
We are overstating, of course, but this is the spirit that pervades That’s Venice! Our Guide to the City of Venice. Among the information and directions, between concepts and the news, we decided to tell even small details that enrich the knowledge and the desire to visit a place rather than another. For example: Why does Burano produce lace? Where do certain Calli take their name from? Why is it worth visiting Venice Museum of 18th-Century Art even if you don’t have much time? Why has Campo San Polo, the largest square after St. Mark’s, always been a place of the people?
This approach is possible because Venice is a unique city in the world, as well as unique and unmissable are the stories it has to tell.
It’s true, there are lots of Venices in the world. The one of the North, of the South and the West, the one that is more Venice than the original and the Little Venice, too. Chinese and Americans replicate it in miniature or giant sizes, and there are those that sell it out without realizing the damage they are doing.
The best advice that we would like to give to those who arrive in Venice, is to allow the city to amaze you, don’t fear to be a victim of Stendhal Syndrome when, back home, Venice will leave you with memories to last a lifetime.